Valerie VanBooven RN BSN author of :”Let There Be Leads! The Ultimate Guide to Marketing Your Home Care Business”, will be discussed “Facebook for Home Care Leads”
Part 3 of 4 takes a look at Using Facebook to increase social signals to your website and increase lead generation.
Home Care Agencies Should Be Using Facebook for Community Outreach, Social Signals, and Generating Leads.
I used to tell Home Care Agency owners that Facebook would not generate leads, but in the last couple of years, the usage of Facebook by all age groups has grown so significantly, that there is no denying the need for a lead generation strategy that involves Facebook. Done correctly, you will see an increase in your bottom line.
Remember: We cannot tell you HOW MANY leads you will get from Facebook. There are too many dependent variables. This is about an overall marketing strategy that adds social signals, community outreach, authority, trust, and eventually leads for your business. You cannot LOSE doing Facebook marketing the right way. NOT doing Facebook marketing is a negative marketing strategy! Do something!
Need help? Go to www.LTCSocialMark.com/facebook
Valerie’s motto and favorite saying is: “Impact is not created by big budgets, impact is created by innovative marketing ideas!”
Valerie is a Registered Nurse and the author of three books, Aging Answers (2003), The Senior Solution (2007) and Priceless Caregiving (2009). Her adventure in internet marketing began as a self-promotion experiment and ended up becoming a full time marketing consulting business for the elder care market.
Valerie has appeared on national television (Today Show), has hosted her own local radio show, and has been interviewed for dozens of publications and radio shows across the country regarding her business and the business of elder care.
She fast became the foremost authority in driving sales via the internet, seminars, and e-mail for senior service providers and elder care entrepreneurs.While Valerie’s best known for her expertise in marketing, her students share that her biggest impact comes from her ability to make things happen quickly, even on a small budget.
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