Valerie V Show EP 63: Hey Home Care Marketers, Did You Miss ME? #TechTuesday!


Valerie V:            Hey, guys. Valerie V here. In one second we’re going to talk about what’s coming up for July 1st and some other cool new interesting things, so we’ll see you in just a minute.

Valerie V:            Hey, guys. Valerie V Show. Today, we’re going to talk about how much you miss me because I haven’t made a video in a really long time, but we’ve just been so busy. So, thank you, thank you, thank you to everybody who has come on board. We’ve had websites go up that I haven’t announced yet. We’ve had new clients come on board for May. We have new clients coming on board for June. And guess what? Now it’s time to start enrolling for that July program. So if you’ve ever been in our mentoring program and you don’t know what it’s all about, I would encourage you to take a look at the page that I’m putting up here. It’s LTCSocialMark.com/Mentor. You can go there and read. You can watch my video. You can see everything that’s involved. To be honest with you, I think we’re probably the lowest price in the entire industry for what we do. And getting access to me at least one or twice a month, that’s all you need.

Valerie V:            So, today I want to talk to you about July 1st. There are three things coming up. Most important thing to remember is that July, actually, June 15th, June 15th … Rewind. In 10 days, that is the deadline if you would like to start the mentoring program for our July 1st group. So June 15th is the deadline to have your contract in. You have to get all your information in to us. We have to have a few things from you to get your ball rolling. June 15th is the deadline. Don’t wait until June 15th because it takes us a little while to get everything together. June 15th is the deadline. Did you get that? Did I say that enough?

Valerie V:            July 1st will be our next group that starts. So if you’re in the July group, you will be in a group with 10 to 12 other home care agencies, senior care agencies across the country. We will get you involved and welcomed, and enrolled in our private Facebook group and all those things. I’ll let you read about it and watch the video. The deadline’s coming up. I need you guys to enroll.

Valerie V:            Two other things that are coming up, I have been talking about this since February. I can’t believe how much time has gone by, but today is Tech Tuesday. I am going to remind you to please, please understand that as of July 1 you need to have an SSL certificate on your website. That means that your website starts with https:// and then your website address. It needs to be secure, or Google’s going to put a big, “This site is unsecure,” when people visit. Then, some people get weirded out by that, so get that SSL certificate installed. If you’re our client, you have to let us know that you need that done. We can’t just do it for you. You have to talk to us. Talk to us.

Valerie V:            Last, but not least, is speed. We have been working diligently on our speed projects. We have been upgrading all of our websites. We have been putting in some caching plugins and things like that. For those of you who actually responded, we also put in a Cloudflare, a hooked up Cloudflare so that your website is super speedy. We have seen our scores go way higher than a lot of other people’s websites, so you guys are all doing good if you’re our client.

Valerie V:            If you’re not our client, I’m going to put the website address up here. You can run your own speed test and see how good or bad you are. You have speedy site, so be speedy on mobile as of July 1. We have some time there, but it’s getting close. Anybody who comes to us for a new website, of course, we just go ahead and do all this stuff anyway because is just needs to be something we do for everybody moving forward.

Valerie V:            Those are the three big things I want you to know for July 1. It’s going to be here before we know it. I can’t believe how fast this summer is going. The kids have been out of school a couple of weeks. It’s been pool, pool, pool. Next week, I’m going to be on vacation, family vacation. So if you need an appointment with me, it’ll be the week after. I hope everybody’s having a fabulous summer. I hope everybody’s enjoying themselves and time with family a little bit. If you’re in our mentoring program, I want to tell you again thank you so much, and we are sliding on through the summer. So, everybody have a great week, and we’ll talk to you soon. Tech Tuesday. Bye.

 

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Valerie VanBooven RN BSN

Co-Owner, Author at LTC Expert Publications
Valerie VanBooven, Managing Partner/ Co-Owner of LTC Expert Publications
Valerie’s motto and favorite saying is: “Impact is not created by big budgets, impact is created by innovative marketing ideas!”
Valerie is a Registered Nurse and the author of three books, Aging Answers (2003), The Senior Solution (2007) and Priceless Caregiving (2009). Her adventure in internet marketing began as a self-promotion experiment and ended up becoming a full time marketing consulting business for the elder care market.

Valerie has appeared on national television (Today Show), has hosted her own local radio show, and has been interviewed for dozens of publications and radio shows across the country regarding her business and the business of elder care.
She fast became the foremost authority in driving sales via the internet, seminars, and e-mail for senior service providers and elder care entrepreneurs.While Valerie’s best known for her expertise in marketing, her students share that her biggest impact comes from her ability to make things happen quickly, even on a small budget.
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