Hey, guys. Today is Tech Tuesday, and in one second, we are going to talk about the ugliest websites on the planet.
Hey, guys. Valerie V here. Here’s something really interesting. We’re going to talk about websites today a little bit, but I’m going to show you some of the ugliest websites on the planet, or at least one that used to be super ugly. Here’s the deal, I can’t give examples of really ugly home care websites, because actually I would want that person to be my client, so that I can change their website. I can’t give examples of really janky websites because I want that person to be my client, I don’t want to hack them off, right? I always have to give examples of really bad websites that aren’t in the home care industry. I have one that I’m going to show you, and I’m so disappointed because it used to be the ugliest website on the planet, and now it’s pretty awesome.
But, I’m going to tell you something that’s, I guess, super important for you to understand. A lot of times when we talk about websites, or we do an email blast about websites, the first thing that people email us back and say is “How much does it cost?” Okay. That’s a fair question, how much does a website cost? Let’s talk about the difference between a $99 website, a $299 website, a $599 website, and a $3000 website, $10,000 website, a $20,000 website. We’re somewhere in the middle there. I don’t mind telling you that we’re not the cheapest on the block, but that’s because our websites perform.
If you don’t have a budget to spend $3000, $2000, $2500 on a website, I totally get it. We’re probably not the company for you, but what I would say is that if you go with $99 Website Tonight by GoDaddy, or if you go with a Wix, or Weebly, or I want to say Homestead, but I’m also thinking of Squarespace. If you do those things, just know that that is not a good investment. Be very careful as to how you have your website built. The reason I say that is because, and I’ve said this before, it is because with a lot of these places like Marketing 360, and that, you cannot get your content transferred over to a real website.
In other words, WordPress development, or if you don’t like WordPress, maybe it’s Joomla, whatever your developer uses, you can’t just transfer that content over and have your beautiful website just suddenly appear. It doesn’t work that way. You actually have to copy and paste every page, you have to redevelop every image, you have to redevelop all the actions and the sliders. All of that takes time and effort. As much as I would like to say that we are the cheapest and the best, I cannot say that we are the cheapest, but I know we’re the best. You do not need to spend $10000, $20000, $30000 on a website, unless you are a franchisor, and you have a big franchise, and you have a big, giant website that requires a lot of especially coding on the backend.
Coca-Cola, or one of those places probably does spend in the range of $100,000 or more on their websites, I mean, maybe it’s even more than that, I don’t know. But for a small home care agency, you don’t need to spend that kind of money. You don’t have any especially coding on the backend. Everything you need can be purchased as a third party software, software as a service. The core of your website doesn’t need to be that expensive. But, if you want experts working on your website, search engine optimizing it, putting the content on it, making sure everything works the way it’s supposed to, and making sure it’s fast, and it’s secure. Then, you need to spend a little dough.
This is an investment in your business. Having a janky website is going to get you janky client calls. No janky websites. Okay, so we’re going to look at one of my favorite, all time bad websites.
Okay, here is a really bad website. Suzanne Collins. I don’t know what she wrote, maybe she’s the Mockingjay … oh [inaudible 00:04:50], oh no, no. The Hunger Games, oh, my goodness, this is her website? She has a million, million dollar franchise in movies, I guess she didn’t get near the money. That’s sad. Suzanne Collins kind of has a bad website. That’s bad. Not good people. All right, let’s look at another one.
Boy, I cannot believe my favorite website has been upgraded. That’s gross. Let’s see, Exmouth View Hotel, oh, or nwokiller.weebly.com. Okay, that’s bad. That’s dumb. All right, let’s see here. This one is a little more tame. Oh, site can’t even be reached. Oh, there it is. Rover P6 Parts Online Store. [Ehaa 00:05:57] baby. If you’re in the market for this, then maybe this is a great website. But whoa, [bleh 00:06:03]. All right, I’m looking … the one that used to be on this list every year was mrbottles.com. Headhunter Hair Styling. It’s actually not a bad website anymore. Boys, poor people.
Let’s see, headhunter, or Electrifying Times. Oh yeah, there’s a bad one. Okay, so these are some really bad websites. The one that was really bad a while back was MrBottles.com. I’m just going to hit refresh so you can see this. Mr. Bottles used to be really bad, but look how cool that is. Mr. Bottles apparently appraises your bottles. Let’s see what else he’s got here. Yeah, look at that, it’s not great, it’s still jank, still jank, this is janky. But, it used to be super more janky. It used to play music when you came to it, which would scare the crap out of you if you had the headphones on. Let’s see … ooh, look at all these, of interest. This guy is in Wisconsin, and it used to be much more of a janky website than this. I’m very disappointed, he’s had his website upgraded. It’s still not great, Mr. Bottles, you still got a way to go there. But this is definitely better than it was. Congratulations to Mr. Bottles.
All the rest of you with bad websites, get your act together. If you have a website that has tons of weird text on it, and it was designed in 2002 or 2005, you need a new website. It will not meet the criteria for 2018. Get you a new one.
That my friends is Tech Tuesday. Don’t have a janky website. If you ask me how much our websites are, I’m going to tell you a lot. But it’s an investment in your business, just like your office, your office furniture, your brochures, your business cards. If you have a janky website, you will be perceived as janky too. Don’t do that, don’t be janky. All right, we’ll talk to you on maybe Wednesday, Website Wednesday. We’ll change it up to Weirdo Wednesday. All right, talk to you Wednesday. Bye.
Hey, guys. Today is Tech Tuesday, and we are going to talk about something interesting. Hey, guys. Today … Hi, today.
Valerie’s motto and favorite saying is: “Impact is not created by big budgets, impact is created by innovative marketing ideas!”
Valerie is a Registered Nurse and the author of three books, Aging Answers (2003), The Senior Solution (2007) and Priceless Caregiving (2009). Her adventure in internet marketing began as a self-promotion experiment and ended up becoming a full time marketing consulting business for the elder care market.
Valerie has appeared on national television (Today Show), has hosted her own local radio show, and has been interviewed for dozens of publications and radio shows across the country regarding her business and the business of elder care.
She fast became the foremost authority in driving sales via the internet, seminars, and e-mail for senior service providers and elder care entrepreneurs.While Valerie’s best known for her expertise in marketing, her students share that her biggest impact comes from her ability to make things happen quickly, even on a small budget.
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