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The Home Care Marketing Report Podcast w/ Valerie V

The Quick Summary

Home Care Marketing Report is where the ambitious learn from a mix of experienced mentors through interviews and short marketing lessons from the Valerie V Show.

Hi, I’m Valerie V. For the last 10 years I’ve been running and managing a digital marketing agency that is dedicated to the home care market and senior care in general. I created the Valerie V Show to help ambitious people who love the home care business as much as I do learn from a mix of experienced mentors. I do that through interviews where experts and professionals tell their stories, and I give tips, info, resources and recommendations every week.


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This is the Home Care Marketing Report Podcast where you learn things that will help you build a successful home care business.


What to Expect

On the Home Care Marketing Report Podcast you can expect to hear practical marketing advice that you can apply to your own home care business, great interviews with successful and interesting marketers, and tidbits of great information delivered in an easy to understand format. Our goal is to have the best Home Care Marketing Podcast on the internet and to do that by delivering excellent content that people really want to hear.

Who is this Home Care Marketing Report Podcast For?

This podcast is for both new and experienced home care owners and marketers who are trying to get a start or grow their home care business. We focus on issues faced by the part-time marketer (owners who wear many hats). We’ll also discuss some advanced content in this podcast that will appeal to a broad range of home care marketers.

One Day at a Time

The tagline “building home care businesses one day at a time” is more than just a tagline, it’s the way we do things around here.

With only a few hours at a time to market your home care business, you need to be efficient, fast and do things that directly affect your bottom line and help your home care business grow. These are the kinds of tips, ideas, and advice given on the podcast and shared on the

Home Care Marketing Report Podcast— Simple and To the Point

You’re busy and I’m busy. Some episodes are going to be 20-minute episodes that you can enjoy and consume quickly in your iPod or while you’re sitting at your PC without a lot of worry about having to schedule a big chunk of time to listen to it. Other episodes will be longer, most way shorter….

Some Interesting Features of the Home Care Marketing Podcast

Home Care Marketing Motivator.

It’s going to be a regular feature on the podcast where we talk about an issue of motivation as it relates to your internet business.

Shout Outs

Where I give a shout out to all the great people who have been leaving us feedback and reviews on iTunes.

Special Guests

We all learn in different ways and we all do things differently, so we’ll be interviewing and chatting with special guests on the many different ways you can build a home care business.


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Valerie VanBooven RN BSN

Co-Owner, Author at LTC Expert Publications
Valerie VanBooven, Managing Partner/ Co-Owner of LTC Expert Publications
Valerie’s motto and favorite saying is: “Impact is not created by big budgets, impact is created by innovative marketing ideas!”
Valerie is a Registered Nurse and the author of three books, Aging Answers (2003), The Senior Solution (2007) and Priceless Caregiving (2009). Her adventure in internet marketing began as a self-promotion experiment and ended up becoming a full time marketing consulting business for the elder care market.

Valerie has appeared on national television (Today Show), has hosted her own local radio show, and has been interviewed for dozens of publications and radio shows across the country regarding her business and the business of elder care.
She fast became the foremost authority in driving sales via the internet, seminars, and e-mail for senior service providers and elder care entrepreneurs.While Valerie’s best known for her expertise in marketing, her students share that her biggest impact comes from her ability to make things happen quickly, even on a small budget.
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