Join Us For The Next Webinar This Friday, 11/11/11 – Free To All Members!

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Home Care Sales & Marketing Society

Become a Charter Member! 


November 2011


In This Issue
**Join Us for the Fourth Webinar in our Series
**Membership Has Its Privleges!
** Purpose and Objectives
**Conference Was A Great Success!!

Our Website
Home Care Sales & Marketing Society
4801 Lang NE, Ste. 110
Albuquerque, NM 87109
505-414-4842 – Ofc
505-514-0726 – Fax





























Join Our Mailing List

We will hold our fourth webinar in our series of 5, on this Friday, November 11th, 2:00 pm, EDT, and we would love for you to join us!!  This series of webinars is free to members.  Non-members may participate at a cost of $75 per person. 


Join now  to hear this webinar and the final one coming up in December!  Join for only $99 and get these remaining 2 webinars free!


What are your burning questions, challenges or what would YOU like to learn? We continue to work on the webinar schedule and educational topics, and we would like to hear from you!  Let us know by contacting us at [email protected]


The 1st Annual Home Care Sales & Marketing Society Conference was a Great Success!  Visit the website to see pictures from the conference and view the testimonials.  We are beginning to plan for next year – so be sure to give us you input!  


Best Regards,


Melanie Stover, OTR/L MBA MS/ISM

Executive Director

Join Us for the Fourth Webinar in our Series!

Friday, November 11, 2011, 2:00 pm EDT

Generating Internet Leads: Local Search, Natural Results, and Social Media for Home Care Agencies


Join Valerie VanBooven RN BSN

Owner/Managing Partner of LTC Expert Publications


Marketing has changed for Home Care over the last few years, and continues to evolve into an online marketing challenge! The best way to generate quality leads that are LESS expensive than traditional methods is to have an excellent online presence and dominate the first page of Google. Learn how to accomplish this and win more leads and referrals for your Home Care Agency.

Live case study WITH RESULTS will be presented.  


Members:  No need to register, simply mark your calendar to reserve that time, and we will be sending all members the log in information.


Non-Members: Join Now

and receive the log in information automatically, or to register and pay $75 for the webinar: send an email to


This webinar is FREE TO ALL MEMBERS

Non Members cost: $75

Join Now, as there are more webinars coming up!


Membership Has Its Privileges!

2011 is the Charter year – Get in on the ground floor

and help shape your profession!


  • Associate yourself with the industry's ONLY professional support organization that's out to change the way the home care industry does business!
  • Education – Gain skills and knowledge from industry leaders!
  • Networking opportunities & Peer to Peer Committees – Stay motivated with a peer network
  • Access to the nation's most successful sales leaders, trainers and coaches
  • Discounts on training material and services from some of the nation's top consultants and trainers
  • HCSMS – Quarterly Publication  


                    2011 Charter Year Membership:

        $99 each or $250 for up to 5 from the same company.


Be part of the future!  Click here to become a member. 


Purpose and Objectives of the Home Care Sales & Marketing Society


The purpose and objectives for which the Home Care Sales & Marketing Society is formed are as follows:


  • The Society is organized to promote the expansion of quality home care sales and marketing professionals; to foster high standards of practice in home care selling and marketing, to initiate, sponsor, promote and carry out plans, policies and activities which may include networking, research, educational programs, workshops in the field of home care sales and marketing and to engage in any activities appropriate to the accomplishment of the foregoing objectives, to make its services available without discrimination as to race, color, creed or national origin; to promote the objectives of home care services under state and federal laws and to collaborate with all interested parties involved in home care sales and marketing programs.
  • To promote a high level of professionalism among sales and marketing representatives in the home care industry
  • Advocate for home care.

The 1st Annual National Home Care Sales & Marketing Society Conference was held

October 31 – November 1, 2011 at the Planet Hollywood, in Las Vegas NV and was a Great Success!!


Attendees learned the industry leading sales methodology to grow their referrals and admissions; Advanced clinical selling skills; Ethical legal sales and marketing and had dedicated networking time with their peers trading best practices.


Be watching for Date & Location of next year's event!

For more information:

Melanie Stover, Executive Director

Home Care Sales & Marketing Society

This email was sent to [email protected] by [email protected] |  
Home Care Sales & Marketing Society | 4801 Lang NE, Ste 110 | Albuquerque | NM | 87109

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Valerie VanBooven RN BSN

Co-Owner, Author at LTC Expert Publications
Valerie VanBooven, Managing Partner/ Co-Owner of LTC Expert Publications
Valerie’s motto and favorite saying is: “Impact is not created by big budgets, impact is created by innovative marketing ideas!”
Valerie is a Registered Nurse and the author of three books, Aging Answers (2003), The Senior Solution (2007) and Priceless Caregiving (2009). Her adventure in internet marketing began as a self-promotion experiment and ended up becoming a full time marketing consulting business for the elder care market.

Valerie has appeared on national television (Today Show), has hosted her own local radio show, and has been interviewed for dozens of publications and radio shows across the country regarding her business and the business of elder care.
She fast became the foremost authority in driving sales via the internet, seminars, and e-mail for senior service providers and elder care entrepreneurs.While Valerie’s best known for her expertise in marketing, her students share that her biggest impact comes from her ability to make things happen quickly, even on a small budget.
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