Home Care Leads Part I: The Difference Between a Home Care Website the Generates Leads, and One That Does Not.

Have you ever looked at your home care website and thought – ahhhh it's beautiful, but I wonder why no one ever mentions it, no one ever fills out the form? In fact, I'm not sure if anyone ever sees it, looks at it or knows about it.

Here are the simple differences between a website that works for you and one that does nothing at all.

1. Call to action placement is perfect. (note the arrows)

2. All calls and forms are tracked, analyzed and reported. (note the yellow highlighted areas)

3. The website is on the first page of Google for your local area: (note yellow highlight)

Stay tuned for Part II – the rest of the story.

Valerie VanBooven RN BSN
Owner/ Managing Partner
LTC Expert Publications
Phone: 888-404-1513
Email: [email protected]

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Valerie VanBooven RN BSN

Co-Owner, Author at LTC Expert Publications
Valerie VanBooven, Managing Partner/ Co-Owner of LTC Expert Publications
Valerie’s motto and favorite saying is: “Impact is not created by big budgets, impact is created by innovative marketing ideas!”
Valerie is a Registered Nurse and the author of three books, Aging Answers (2003), The Senior Solution (2007) and Priceless Caregiving (2009). Her adventure in internet marketing began as a self-promotion experiment and ended up becoming a full time marketing consulting business for the elder care market.

Valerie has appeared on national television (Today Show), has hosted her own local radio show, and has been interviewed for dozens of publications and radio shows across the country regarding her business and the business of elder care.
She fast became the foremost authority in driving sales via the internet, seminars, and e-mail for senior service providers and elder care entrepreneurs.While Valerie’s best known for her expertise in marketing, her students share that her biggest impact comes from her ability to make things happen quickly, even on a small budget.
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