Home Care Daily is the premier independent source for news, commentary, and analysis covering the Home Care Industry.
- More than 15,000 professionals rely on HCD for their daily news and insight to stay on top of the growing marketplace.
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HCD began in late 2010 as an industry blog, offering a down-to-earth, personal, and independent perspective on home care. Our unique approach means that HCD’s coverage is unlike any other in the industry:
- Highlights, and links to other relevant and exceptional coverage appearing elsewhere. If it’s important to your business you will see it on HCD, even if it comes from another source.
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Valerie’s motto and favorite saying is: “Impact is not created by big budgets, impact is created by innovative marketing ideas!”
Valerie is a Registered Nurse and the author of three books, Aging Answers (2003), The Senior Solution (2007) and Priceless Caregiving (2009). Her adventure in internet marketing began as a self-promotion experiment and ended up becoming a full time marketing consulting business for the elder care market.
Valerie has appeared on national television (Today Show), has hosted her own local radio show, and has been interviewed for dozens of publications and radio shows across the country regarding her business and the business of elder care.
She fast became the foremost authority in driving sales via the internet, seminars, and e-mail for senior service providers and elder care entrepreneurs.While Valerie’s best known for her expertise in marketing, her students share that her biggest impact comes from her ability to make things happen quickly, even on a small budget.
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Latest posts by Valerie VanBooven RN BSN (see all)
- The Best Ways to Generate Home Care Leads in 30, 60, 90, 180 Days from NOW. - June 19, 2017
- Why Good Home Care Websites Don’t Cost $99.00 or $199.00. - June 17, 2017
- Home Care Caregiver Recruiting Made Easier – Video Replay - April 20, 2017